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Tourism

Pariwisata

The S1 Tourism program covers destination management, travel, hospitality, business, culture, and sustainable tourism development.

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Level S1 · 4 years
Market demand Growing
Mid salary Rp 6–12 million /mo
01

Big Picture

DATA

Managing and developing tourism destinations, products, services, and businesses with attention to the visitor experience, culture, local communities, and sustainability.

Core courses

  • ›Introduction to Tourism
  • ›Tourism Destination Management
  • ›Sustainable Tourism Planning
  • ›Tourism Marketing
  • ›Hospitality Operations Management
  • ›Tourism Economics
  • ›Tourism Research Methodology
WHO THIS FITS

A good fit if you are interested in service, culture, travel, destination management, cross-cultural communication, and dynamic fieldwork.

Education levels

how does it differ from other levels?
D3
Usually completed in about 3 years with a larger practical component to prepare operational staff for travel, tourism services, or hospitality. An S1 takes about 4 years and provides a foundation in theory, analysis, and planning, along with pathways to managerial roles.
D4
Usually completed in about 4 years with an applied bachelor's orientation: practical projects and managerial competencies aligned with industry needs. An S1 in Pariwisata can offer broader scope for academic study, policy, destinations, and research.
S2
A master's degree deepens analysis, policy, strategic management, planning, or tourism research after a bachelor's degree. The focus is more specific and in-depth, culminating in a thesis or applied project rather than basic preparation for entering the industry.
S3
A doctorate focuses on independent research to produce new contributions to tourism science or policy. The duration and depth of research are greater than an S1, with the main outputs being a dissertation and academic publications.

Often confused with…

what's the difference?
vsPerhotelan
Perhotelan focuses more on accommodation operations and hotel services, while Pariwisata covers destinations, travel, policy, tourism products, and a broader ecosystem.
vsUsaha Perjalanan Wisata
Usaha Perjalanan Wisata is more vocational and specific to managing travel, ticketing, tours, and travel agencies, while an S1 in Pariwisata offers a broader analytical and managerial scope.
vsManajemen
Manajemen covers business functions across sectors, while Pariwisata applies management to destinations, hospitality, travel, attractions, and the visitor experience.
vsAntropologi
Antropologi focuses on the study of people and culture, while Pariwisata uses cultural studies to design, manage, and evaluate tourism activities.

Myth vs Fact

MYTH Tourism graduates can only work in hotels.
FACT Graduates can enter destination management, travel agencies, events, tourism marketing, government, research, consulting, and tourism businesses.
MYTH Studying tourism just means learning how to travel.
FACT The coursework covers destination analysis, service operations, marketing, economics, planning, research, and managing the impacts of tourism.
MYTH Working in tourism is always relaxed and flexible.
FACT Many tourism jobs demand direct service, weekend work, mobility, and the ability to handle operational situations.
02

Toolkit & Prep

GUIDE

Personal hardware & software you need to prepare before classes start — requirements vary by program. Expensive, heavy-duty equipment is usually provided by the campus.

MINIMUM LAPTOP SPEC

Laptop with processor equivalent to Core i3 or Ryzen 3, RAM 8 GB, SSD 256 GB, webcam, and sufficient battery for coursework; RAM 16 GB helps for data processing and promotional material design.

ESTIMATED STARTUP BUDGET
Rp 5–9 million

A one-time purchase that lasts through your studies.

Laptop
Used for assignments, presentations, research, data processing, and digital marketing.
Required
Office applications
For documents, spreadsheets, presentations, and reports.
Required
Video conferencing applications
Supports classes, project meetings, and activity coordination.
Required
Cloud storage
To back up reports, photos, videos, and project documents.
Required
Camera or phone with good camera
Useful for destination documentation and tourism content production.
Optional
Design and video editing applications
Useful for promotional materials, visual itineraries, and event projects.
Optional
Headset with microphone
Helps with interviews, online meetings, and audio material editing.
Optional
03

Facility Checklist

GUIDE

Questions specific to Tourism to bring to an open house or campus visit. Important facilities vary by program — these matter most.

Note: Myjor doesn't maintain a facilities database per campus. This is a tool for you to assess it yourself.

Do students get field practice at destinations, attractions, hotels, travel agencies, or events?
Is there a laboratory or simulation room for tourism and hospitality service practice?
Does the campus provide access to equipment for mapping, tourist surveys, data processing, or destination documentation?
How often do students go on field trips, and are transportation and accommodation costs explained upfront?
Is support available for tour guiding, itinerary planning, events, and destination management?
Does the campus provide access to journal databases, tourism statistics, and data analysis software?
Is there a workspace or production facility for photos, videos, and tourism marketing materials?
Ask about specific facilities that students can actually use, not just the ones listed in the brochure.

Tip: ask for a tour of the relevant labs/studios, not just the main building. Ask about access hours and whether undergrads can use the equipment.

04

Academic Quality

GUIDE

Three objective ways to assess a program's academic quality — including how to check them yourself.

A

Program accreditation status

Check the program's own accreditation rating (not just the campus's) on official sites. International accreditation is a plus for certain fields.

Unggul / A — top tier Baik Sekali / B Baik / C

Check at: BAN-PT (banpt.or.id) or the relevant LAM, & PDDIKTI (pddikti.kemdikbud.go.id).

B

Student–faculty ratio & how to calculate it

ratio = active students ÷ full-time faculty
Example: 600 students ÷ 25 faculty = 1 : 24
✓Ideal: ≈1:20 for STEM/science fields, ≈1:30 for social sciences/humanities (per Ministry of Education guidance).
!The smaller the second number, the more attention each student gets. Above 1:40 is worth flagging.
!Also check faculty qualifications (Master's/PhD) and whether there are industry practitioner lecturers.
C

Faculty research — relevant & current?

Look up faculty profiles and publications (Google Scholar / SINTA). For Tourism, look for those researching currently relevant topics:

Sustainable tourismDestination planning and developmentCommunity-based tourism villagesTourism's impact on local economies and cultureTourist behavior and experienceDigital marketing for destinationsCultural heritage management and cultural tourismTourism event managementProduct innovation and the creative economyPublic policy and tourism governanceNature tourism and conservationHospitality and service quality

E.g., is there faculty researching AI, or cancer-related topics? Active research topics signal the program keeps up with the field.

ASK AT THE OPEN HOUSE

"What's this program's student–faculty ratio? What research topics are faculty currently working on? What percentage of graduates find field-relevant jobs within 6 months?"

05

Partnerships

GUIDE

Campus partnerships heavily shape internship, research, and career paths. Which partners matter varies by program — here's what's relevant for Tourism.

Destination partners and local government
Ask about real projects with tourism boards, destination managers, tourist villages, or tourism promotion agencies. Request a list of active MoUs and the number of students placed.
Tourism industry internships
Ask about internship pathways at hotels, travel agencies, tour operators, airlines, attractions, cruise lines, or destination management companies; check the duration, supervisors, and placement track record.
Events and MICE
Ask about opportunities to get involved in organizing conferences, exhibitions, festivals, or sporting events alongside professional partners.
Professional certification partners
Ask about access to relevant certifications such as tour guiding, travel, hospitality services, events, or other industry-recognized competencies.
Joint research with industry and communities
Ask about research projects or collaborations with destination managers, communities, MSMEs, or public institutions; request examples of outputs and student involvement.
International partners
Ask about exchanges, internships, joint projects, or cross-border classes with foreign tourism institutions and companies.

Ask for a list of official partners with active MoUs — not just logos in a brochure. Ask how many students are actually placed each year.

06

Career & Salary

DATA
Entry
0–2 years
Rp 4–6 million
per month
Mid
3–6 years
Rp 6–12 million
per month
Senior
7+ years
Rp 10–20 million
per month
Career pathsSalary range /mo
Travel Consultant Rp 4–7 million/month
Event Coordinator Rp 4–7 million/month
Destination Officer Rp 5–9 million/month
Hotel Manager Rp 8.5–11.5 million/month
Tourism Marketing Specialist Rp 5–10 million/month
Tour Operator or Travel Business Owner Variable; depends on business revenue and margin

Sources: Myjor 2024 industry salary survey (n=4,200), BPS, and job portals. Figures are medians, influenced by city, company, and experience.

Sources & References

The career & salary data above traces back to its sources. Click to expand/collapse the source list.

06 · Career & Salary (4 sources)
https://id.indeed.com/career/event-coordinator/salaries 2026-07-27 · aggregate salary page
https://id.indeed.com/career/travel-consultant/salaries 2026-07-27 · aggregate salary page
https://id.indeed.com/career/coordinator/salaries 2026-07-27 · aggregate salary page